The year is 2014. People read e-mails mainly from mobile E-mail is already quite an old marketing tool, so we do not expect many surprises here. However, last year we may have first heard about optimizing e-mail campaigns…
Children believe in Santa. What do your consumers believe in? According to an international survey conducted by Nielsen, finally after…
How bad SEO can hurt your business It is obvious that good SEO is a part of marketing of any company. However,…
How to handle overinformed clients One of the changes brought by the modern era and the information revolution…
The ultimate CRM objective: to surprise and delight customers Imagine that you are travelling to the same hotel for the fourth time this…
How do you know that a potential client is lucrative? One of the key factors of being successful in the sales business is the…
Key to success: Get referrals from your clients Most salespeople have already realized how lucrative referrals are and are…
Avoid non-profitable clients Being able to recognize trouble-making clients whose maintenance will cost…
How to realize a prospect will not buy anything? To be successful, salespeople have to be patient and optimistic. Too much…
What to do with the "Call me after the New Year" motto From the beginning of December, salespeople often encounter people …
10 body language tricks for a better presentation Whether you work in marketing, PR or sales, presentation skills are…
Is your website really working? You have a beautiful website up and running, so why should it not be…
What to do with the "No Money" excuse In business-to-business selling, you often encounter prospects claiming…
