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Become master of the elevator pitch: how to sell the vision of your company

If you want to succeed in delivering an elevator pitch (ca. 40 seconds), you should stick to the…

Market research: What to use it for

With new technologies, there are many ways of finding out what a company should do in order to…

Tough marketing decision: in-house marketing team or agency?

Imagine the following situation: You have a great product. You know your business can become a…

Online dating can help your career

There are skills we can learn via online dating that can subsequenty be used in job searches, our…

Is Airbnb losing its charm?

Hosts using Airbnb are becoming significantly more professional. The shift is visible in the way…

How to become an influencer in business

Pat Flynn, founder of Smart Passive Income, is now a widely respected podcaster and international…

Use imagination to enhance your negotiation skills

During negotiations it is enough to imagine an attractive alternative and you will boost your self-…

Breaking the rules of running a small business

An article on the addicted2success.com website identified some conventional rules that are generally…

Do you want more sales? Understand your customers’ emotions

People make a purchase emotionally but then they need to defend what they have done rationally. So…

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