Marketing – HR news

Článek v rámci předplatného icon The main marketing trends for 2017

With the end of the year almost here, it's now an ideal moment to consider the development in marketing in 2016 and estimate the trends for the following year. What…

Článek v rámci předplatného icon Machine learning in content marketing: A blessing, or a threat?

Artificial intelligence is a broader term than machine learning. It covers…

icon Study: Social media ads to catch up with newspapers

Global advertising expenditure in social media will grow 72% between 2016…

icon Nobody want to read ads. Your content marketing must be better

Content marketing today is the king of B2B marketing. The volume of…

Článek v rámci předplatného icon 5 simple tricks to make your content marketing more effective

Content marketing is a way of presenting your brand by offering users and…

Článek v rámci předplatného icon 6 tips to get your marketing content shared by users

Social networks and their interconnectedness opened an entirely new field…

Článek v rámci předplatného icon Use your blog to generate leads

Driving leads is what inbound marketing is all about. However, it is a…

icon Study: Just-in-time marketing boosts revenue growth

Just-in-time marketing can deliver a higher return on marketing dollars and…

Článek v rámci předplatného icon 3 lessons learned from unsuccessful marketing campaigns

Thank goodness for the mistakes made in the past by less successful…

Článek v rámci předplatného icon Guide to turning your content marketing to purchases

Engagement increases the chances of lead generation and conversion. Make…

Článek v rámci předplatného icon 4 current trends in modern marketing

The development of marketing strategies and techniques goes hand in hand…

Článek v rámci předplatného icon Avoid marketing misfiring: 4 pitfalls you need to avoid

1) You are sending out a one size fits all messages More than 85 % of…

Článek v rámci předplatného icon Company logo matters: its shape affects how consumers perceive you (2/2)

The first article explained how certain shapes bring about certain feelings…

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