Innovating your key product (1/2): How to sell expensive can of paint When thinking about innovation, many people imagine companies such as Uber, Airbnb or Amazon that came with comething big and totally new. Wharton operations, information and decisions practice professor David Robertson argues that an innovation isn't only either a radically new way of doing…
Don’t let the podium ruin your presentation There are two benefits of using a podium: The presenter has a place…
Influencers: without them, you are losing money Marketing based on influential Internet users - influencers - works. It can…
How to fix a dysfunctional business team Everything does not always go well and this applies also to the formation…
Richard Branson: What doing business taught me about leadership Many things can be planned in business. Nevertheless, managers and…
Three sales tips for new start-ups Do you have a great innovative idea? Awesome. Can you make a product with…
The customer is not always right. What should you do? Not only freelancers have to treat their clients well, businesses do too.…
