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Innovating your key product (1/2): How to sell expensive can of paint

When thinking about innovation, many people imagine companies such as Uber, Airbnb or Amazon that…

Don’t let the podium ruin your presentation

There are two benefits of using a podium: The presenter has a place where he can have his…

Influencers: without them, you are losing money

Marketing based on influential Internet users - influencers - works. It can also significantly…

How to fix a dysfunctional business team

Everything does not always go well and this applies also to the formation of sales teams. It might…

Richard Branson: What doing business taught me about leadership

Many things can be planned in business. Nevertheless, managers and entrepreneurs keep addressing…

Three sales tips for new start-ups

Do you have a great innovative idea? Awesome. Can you make a product with the potential to become a…

The customer is not always right. What should you do?

Not only freelancers have to treat their clients well, businesses do too. If you have a trouble-…

Richard Branson: 5 steps towards making the right decision

Making proper business decisions is usually not a matter of life and death. Nor, however, should it…

How to win negotiations with aggressive opponents

Efforts to dominate, which may lead to intimidation or bullying of others, are not unusual at the…

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