Understanding decisions (1/2): Reveal mental models that drive decisions and behaviours

Mental models are often buried far below our consciousness levels. We can, however, employ structured interviews to reveal these models, which may then be expressed in simple "if-then" propositions. Sometimes it is possible to reconstruct mini-theories which guide a person's decision-making.

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Understanding decisions (1/2): Reveal mental models that drive decisions and behaviours

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Understanding decisions (2/2): Deciphering how people ratiocinate