Články z oblasti vzdělávání a poradenství

How to keep the reader's focus

Have you ever tried to read a novel while doing a crossword puzzle and listening to the news? Do you…

E-mail can do more than social media. How is this possible?

The only disadvantage of e-mail marketing is that it it will not surprise anyone. However, when it…

The recipe for a headline which makes people click

Researchers in Norway tested what marketers are trying to find for years: How to write the perfect…

Why You Need a Copywriter

When creating marketing outputs, a copywriter may be needed. Websites, ads, PR articles - all can…

The year is 2014. People read e-mails mainly from mobile

E-mail is already quite an old marketing tool, so we do not expect many surprises here. However,…

When people opt-out from your e-mails

Accepting a  decreasing number of subscribers is always difficult: You did such a hard job of…

9 pillars of successful e-mailing

People daily receive dozens of e-mails with a variety of offers. Yet e-mail is still a very…

10 ways to improve email marketing

ClickZ portal, which regularly delivers expert advice on internet marketing, published 10 tips on…

Cold calling may be fun

Prepare a simple process that will change a routine into a nice job. The key to it is your attitude.…

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