CRM in 2020: Which three trends should you follow? The dawn of a new decade always gives us the opportunity to evaluate the last 10 years and look to the future. In the specialized area of business relationships,…
Empathy in marketing teams is rising, efficiency is dropping, UK study says Empathy is growing as team members become closer each other during the…
Fine-tune your mobile communication strategy If you want to have a customer-centric company, you must engage in talking…
Make your B2B database grow You need data in your database to be able to connect with the people who…
Invite your customers to an innovation contest Dont offer fixed awards to the winner, but split one big award into several…
Sell what makes your company unique How to be different from your competition? How to make customers believe…
Make your PR campaign successful Hiring a PR agency does not automatically guarantee success. The world of…
4 steps to building a strong brand Building a strong brand is the basis for business success. To accomplish…
Dangers of using big data The increasingly used term "big data" refers to such a large collection of…
10 steps to a great product Investing big money in marketing and expecting it to sell your product is…
Unusual creative ways to succeed on social media Social media work is rapidly becoming routine. However, in the growing…
"Best" as part of your marketing slogan - Yes, or no? A definite NO! Even if your product is a leader in its category, an open a…
