Is your business successful? Use NPS to find out If you make your customers happy, they may come back. If you make them feel excited, they will recommend you – and they will come back with their friends.
Regulation of the tech sector: learn from banks Until recently, people seemed not to care so much about all the new social…
Which industries will die because of lack of customers? When there is a new generation, things can change. Today, members of…
Start-ups that make it: Two French stories Here are some valuable reflections articulated by two founders of two…
Business online: Responsive website design For a website to be considered responsive, it must look and work the same…
Understand your customers: ask the right questions in customer surveys Anyone who is interested in what customers think should know how to prepare…
Why startups fail: Marketing is getting it wrong (1/2) Poor application of the obligatory four Ps is often lethal for a startup.…
A more successful app than Uber Recently, Uber decided to leave the Southeast Asian market. Yet in…
Digital transformation (2/2): Power change The previous article described how, in the past, the top-down hierarchical…
Technology has paved the way for working remotely. If you want to transfer…
How to start YouTube influencer marketing YouTube marketing with influencers is currently booming. However, it is…
Cloud computing? It's here to stay The Internet of Things will be replaced by Internet of Everything, in which…
Reasons to support employee activity on LinkedIn Using LinkedIn to gain connections and share content with others can be…
