Improving customer service: make it straightforward Providing a customer service which is without friction and hassle is what creates the perfect customer experience. Companies should try to make things easy for their…
How retail brands can bridge online and offline (2/2) The previous article described how tracking customers can be done both…
E-commerce and luxury products in 2019 and beyond (2/2) The previous article described how digitalisation will significantly affect…
How retail stores should adjust to e-commerce Are traditional brick-and-mortar stores doomed with the growth of e-…
Company blogging (2/2): How to choose partners The previous article described how collaboration with other bloggers can…
Company blogging (1/2): Collaboration and guest posting Blogging is an excellent tool for building relationships. Use your company…
Content marketing in 2019: How to do it right (2/2) The previous article offered some recommendations for the new year. Now…
Content marketing in 2019: How to do it right (1/2) Technologies will continue to reshape how marketing is done. Marketers who…
Conversational interfaces are coming The interface of apps and websites is changing increasingly often as…
Mobile apps in 2019 (2/2): The rest of the list The previous article described the most important trends for mobile app…
Mobile apps in 2019 (1/2): What is in the pipeline? There are some technologies which will play a significant part in shaping…
Do you want to make money by blogging? Blogging brings fulfilment and, at the same time, it can also earn you some…
Is it your dream to replicate the success of Apple? Ken Kocienda worked at Apple for 15 years. Now the former principal…